12 Practical Ways to Build Trust with Others in Business as an Entrepreneur

Jul 12, 2024By Evergreen Reeds Ltd.
Evergreen Reeds Ltd.

Building trust in business is crucial for long-term success. As an entrepreneur, you can foster trust and create lasting relationships by incorporating practical ways and embracing the wisdom of African proverbs.

Be Transparent

Transparency fosters trust. Share your goals and challenges openly. When you are open about your intentions and obstacles, others are more likely to trust you.

Truth is light. – African Proverb

transparency business

Keep Promises

Always follow through on your commitments. Reliability builds trust. When people see that you keep your promises, they are more likely to trust you.

A promise is a cloud; fulfillment is rain. – African Proverb

commitment business

Be Accountable

Take responsibility for your actions. Accountability shows integrity. When you own up to your mistakes, it builds trust with others.

He who learns, teaches. – Ethiopian Proverb

accountability business

Consistency in your actions and decisions builds reliability. When people see that you are consistent, they are more likely to trust you.

Little by little, the bird builds its nest. – Nigerian Proverb

consistency business


A bird will always use another bird's feathers to feather its own nest. – African Proverb

Provide Value

Offer value in every interaction. Be helpful and supportive. When you provide value, others are more likely to trust you.

The child who is not embraced by the village will burn it down to feel its warmth. – African Proverb

value business


Seek Feedback

Ask for and act on feedback. It shows you value others' perspectives. When you seek feedback, it helps build trust.

If you want to go fast, go alone. If you want to go far, go together. – African Proverb

Build Relationships

Invest time in building genuine relationships. Trust grows over time. When you build strong relationships, it fosters trust.

A single bracelet does not jingle. – Congolese Proverb

relationships business